Men can be a challenging section of your client population. On one hand, you have your reluctant shoppers; those who find it difficult to merely step through...

Zeiss’ new Adaptive Sun tinted lenses quickly adapt their colour intensity to the given light conditions, with a base tint, photochromic technology and,...

Blackfin has released a new optical collection, One, bearing its trademark minimalistic design. All the titanium styles; panto-inspired Bayou, the men’s...

BD8 Bio Plastics has developed 100% biodegradable eyewear material, bags and lenses that can be naturally broken down into carbon, water and biomass.

Selling sunglasses has become a much more difficult task than it used to be. You get found out very quickly if you don’t have a decently understanding...

Thanks to eight year-old Harry Robinson and a successful Kickstarter campaign, Good Citizens is turning plastic trash into sunglasses.

Kiwi TV presenter and actress Shannon Ryan is taking part in Celebrity Treasure Island, being screened on TV2 this spring, with her visually impaired 14...

Modstyle’s Eclipse titanium range includes classic super light men's and ladies’ frames with a splash of colour and modern shapes, while its multiflex...

Kiwi designer Karen Walker is going beyond her own flamboyant sunglasses to launch her first eyewear collection, Spelling bee. Walker describes her trademark...

To celebrate its 100th anniversary, luxury car brand Bentley has created a special collection of Bentley Eyewear sunglasses, blending contemporary and...

A 600-metre long net that endangered marine life in the Great Barrier Reef has been bought by World Wildlife Fund for Nature-Australia to be turned into...

Understanding patient motivations and how to win them over for life Although technology has helped make life easier in countless ways, there’s no denying...