Hoya Vision Care is boosting its free-form single vision lens portfolio with Nulux iDentity V+ single vision lenses, which will offer wearers improved visual comfort, said the company.

For a long time, single-vision wearers have been underserved, said Craig Chick, managing director of Hoya Vision Care ANZ. “The technology available to differentiate their experience is here and we are proud to bring it to market.”

Designed for patients who struggle with peripheral distortions in conventional single-vision lenses, the Nulux iDentity V+ offers focused vision in all directions and ‘superb’ visual performance over the entire lens, he said.

To achieve personalised visual comfort, Hoya said it integrated four key elements into its lens design:

• Backside Surface Precision Technology – an optimisation process refining points across the entire back surface, creating a thinner and flatter lens profile, resulting in a much wider clear field of vision compared to standard single vision lenses
• Oblique angle compensation – when looking through the lens at an oblique angle, several aberrations are created. The frame’s wrap angle or tilt will alter a patient’s prescription, causing vision issues and eye fatigue. The Nulux iDentity V+ lens eliminates these aberrations using freeform surfacing and aspheric/atoric surface contouring, creating distortion-free clarity
• The patient’s position of wear parameters – measurements such as pantoscopic tilt, frame-wrap angle and vertex distance worn – are incorporated into the lens’ design
• Wearer’s frame choice – the lens design allows patients to select the frame they love without compromising visual acuity and comfort

The Nulux iDentity V+ lens is available from 3 April.