What lies in store? A new practice design reality
Over the past month and a half, the unfolding pandemic has presented optometry with many new challenges which may alter the way we interact with patients forever.
5 min read
ES
Elaine Silk
3 articles
Small change changes
"Remember always that the recollection of quality remains long after the price is forgotten." Harry Gordon Selfridge One near-universal law of psychology is habituation; we stop noticing objects we
5 min read
Perception is reality
We all tend to like things that appear shiny and new, but with the cost and upheaval that comes with a refurbishment, combined with forever-changing interior styles, it’s no surprise many practice owners find it difficult to plunge into a major renovation.
5 min read