The newest addition to Eyespace’s portfolio of award-winning house brands, Arhlo, drew crowds at Mido with a collection of 36 gender-neutral styles championing individuality while remaining affordable, sustainable and on-trend, said the company.
The brand launch is its first major release since Eyespace became a certified B-Corporation. Arhlo marks an important new chapter in the history of Eyespace, said Jayne Abel, CEO and co-founder. “Mindful of the economic climate, both in the UK and further afield, we sought to create a collection that breaks new boundaries in the market. Everyone at Eyespace shares the belief that style should be enduring, which this collection personifies in every sense; from its thoughtful design, the meticulous material selections, uncompromising quest for exceptional quality at accessible price points and our commitments to sustainability.”
Opting for bio-acetate wherever possible, the collection comprises a variety of considered fitting options, including petite through to larger eye sizes, longer temple lengths, keyhole bridges and flex-hinges. A signature piece from the launch collection, ARH001, is a striking model with an “undeniably modern personality”, said Abel. This softly rounded square shape with dual-pin detailing on the front is available in two stylish colourways, a fusion of cobalt blue, peach and black (pictured) and a high-fashion brown marble.
Supported by a new suite of merchandising and campaign images, each Arhlo frame comes with a case in blue-grey or sage green with a soft-touch grey interior.
Eyespace’s portfolio of British eyewear collections includes the licensed brands Range Rover, Aspinal of London and Defender, alongside their signature house brands, Cocoa Mint, Jensen, Rock Star, Basebox, Louise Marcel and Zips.
