Let’s get phygital
This article explores 'phygital' technology, combining physical and digital elements, and its application in optometry, from virtual try-on eyewear to
Jeremy Wong
Optometry
Clinical news, research, business insights and dispensing trends for New Zealand optometrists and dispensing opticians.
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How optom’s vision training stacked up for one GP
US neuro-optometrist Dr Bryce Appelbaum's brain-based vision training model improved UK GP Dr Rangan Chatterjee's una
Drew Jones · 26 June 2026
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Optometry Features
Optometry Features
How optom’s vision training stacked up for one GP
US neuro-optometrist Dr Bryce Appelbaum's brain-based vision training model improved UK GP Dr Rangan Chatterjee's una
Drew Jones · 26 Jun 2026
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