Alcon is launching Total30, the company’s first-and-only monthly replacement, water-gradient lens for reusable contact lens wearers.
Using the company’s proprietary water-gradient material first introduced with the Dailies Total1 range, Total30 delivers a “premium wearing experience for reusable contact lens wearers”, said Andy Pawson, president and general manager of Alcon Global Vision Care. “While daily disposable contact lenses remain appealing to many lens wearers, approximately two-thirds of contact lens wearers globally choose reusable lenses. Despite this preference, innovation within the reusable lens segment has lagged behind daily disposables over the past 10 years. Today, we change that by delivering a reusable lens with a water-gradient surface that remains durable for a full 30 days to help people see brilliantly.”
Alcon’s reusable, water-gradient design is a result of its new Celligent technology, combining a biomimetic surface and lens chemistry to help resist bacteria and lipid deposits. The lens features a naturally lubricious surface that is as soft as the human cornea, Pawson said, while the surface remains durable and intact during a full month of wear with daily cleaning, disinfecting and storing.
Total30’s commercial roll-out starts in the US and Europe in September 2021 with global availability expected in early 2022.
