World Chess unveiled its first ever official sunglasses in time for the 2021 International Chess Federation World Chess Championship match in Dubai.
“The glasses, with their defined shape and smartly placed chess pattern, are another step in making chess cool and in line with World Chess’ mission to develop products worthy of the sport’s rising profile,” said World Chess CEO Ilya Merenzon, adding, “One also really needs sunglasses in Dubai!”
Unlike tennis, golf, soccer and other sports, chess is notoriously absent from the style pages, said Merenzon. “With the World Chess glasses, players and fans can wear a representation of the game while adding a hip accessory to their looks. Checkmate!”
The unisex glasses, developed in collaboration with Los Angeles-based Akila Eyewear, are handcrafted from eco-friendly plant-based cellulose acetate.
