CooperVision Australia and New Zealand’s plastic neutrality initiative was highly commended in the corporate social responsibility category at the 2022 Prime Awards.
Earlier this year, CooperVision ANZ launched the initiative in partnership with Plastic Bank, a social enterprise building ethical recycling ecosystems in coastal communities, providing an easy way for customers and patients to create positive change and making CooperVision’s range of one-day contact lenses plastic neutral.
For every box of one-day lenses distributed, CooperVision purchases credits to fund the collection and recycling of ocean-bound plastic, equal to the weight of the plastic used in that box of lenses. In turn, Plastic Bank collectors receive a premium for what they gather, helping provide necessities such as groceries and insurance. In 2022 CooperVision set a goal of preventing the equivalent of 90 million plastic bottles from reaching the world's oceans.
The Prime Awards recognise and celebrate excellence across 20 categories within healthcare communications and the Australian pharmaceutical and life sciences industry.
