Transitions Optical has partnered with Facebook to create an augmented reality try-on experience using the Facebook camera. “With the variety of colour and mirror options available to try on, eyecare professionals can encourage patients to interact with the experience,” said Transitions’ Patience Cook.
The tool allows users to see themselves in all 13 Transitions lens colours, including its Signature styles and XtraActive style mirrors. Using the Facebook camera to take a selfie or video, the user can try them out in a variety of lighting conditions and virtual situations.
Transitions virtual try-on
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